Audiobook Cover
While working at Audible I was given the opportunity to create a book cover for the online store. Hidalgo’s book, Why Information Grows, theorizes, the reasons behind why economies rise and fall and the influence of information. I wanted to illustrate the expansion and growth Hidalgo wrote about, so I considered the idea of elements emanating from a single point. This eventually lead to the idea of a design that branched and became more complex than the point of origin, to mirror the exponential growth Hidalgo mentions in his book. A major challenge was creating a design with maximum legibility. The image and text needed to be readable on a scale for computer monitors, as well as a reduced scale for the Audible phone app. To accomplish this I created maximum contrast in the type and background and reduced the weight of lines, so they seem to disappear when the image size is reduced, creating the illusion of a simpler more legible design.
Cover Drafts
